EDUCATION

University of New Mexico BFA- Studio Art Albuquerque, NM

Greenville Technical College AA- Graphic Design Greenville, SC

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EXPERIENCE

 

MARKETING AND RETAIL COORDINATOR

C. Taylor Interiors Greenville, SC

• Deliver exceptional customer service in a retail setting and with interior design clients.
• Oversee daily retail store operations, including inventory management and product pricing.
• Schedule and coordinate interior design client appointments.
• Maintained professional communication with design clients to support ongoing projects.
• Compose promotional emails in MailChimp for store events, sales, and marketing campaigns.
• Monitor and respond to customer feedback and reviews on social media and Google platforms.
• Manage and update Google Business profile to enhance SEO and maintain a current online presence
• Update website content to support retail visibility and improve search engine ranking
• Procure supplies and marketing materials to support business operations and promotional efforts
• Handle incoming phone inquiries and provided support to both retail customers and design clients
• Support the planning and coordinating of company events.
• Develop and implement social media marketing strategies.
• Create PowerPoint presentations for new interior design client proposals.

 

MARKETING SPECIALIST - GRAPHIC DESIGNER
The Farm House Landrum, SC

• Designed social media posts, digital and print ads, marketing collateral, banners, jumbotron ads, etc.
• Executed high-quality product photography for models, clothing, jewelry, and more. This ensured the company
could move away from stock photography. 
• Meticulously enhanced images using Adobe Photoshop to meet brand standards.
• Created and updated detailed product listings on Shopify to make them engaging, accurate, and SEO optimized.
• Updated and edited content and images of blogs to ensure they were accurate and engaging.

MARKETING MANAGER -SOCIAL MEDIA MANAGER- GRAPHIC DESIGNER
East Coast Granite and Tile/ Cabinet Connect Spartanburg, SC

• Responsible for marketing campaigns and graphic design for regions in NC and SC.
• Created and managed social media strategy planning, design, and content to drive awareness and leads.
• Launched Facebook and Google Ads campaigns to generate leads and enhance brand awareness.
• Designed marketing collateral, print material, digital assets, landing pages, e-books, etc.
• Assisted in website design and content creation, focusing on optimizing SEO and user experience (UX).
• Tracked and reported performance using analytics tools to measure effectiveness and lead improvements.
• Communicated frequently with region managers on their goals, ads, budgets, and promotions.
• Created videos for social media and website to increase engagement and conversion rates.
• Photographed customers’ kitchens for marketing content based on East Cost Granite’s installations.
• Created informative blog content for the website to enhance SEO and drive traffic.
• Developed and distributed email newsletters to increase brand awareness and leads.
• Assisted with trade show management, including exhibitor support and providing marketing materials.

FREELANCE GRAPHIC DESIGNER
Spartanburg, SC

• Created a wide variety of projects including brochures, t-shirts, trade show booths and product catalogs, and more.
• Collaborated and communicated with clients to make creative choices to reach their final vision.
• Prioritized and managed workload through effective project management.
• Some clients have included Advance America, Piedmont Interstate Fair, and Spartanburg School District One.

SKILLS
•Adobe Creative Suite •Premier Pro •Google Workspace •Microsoft Office •PowerPoint •Salesforce •Marketing Cloud •Asana •Hootsuite• MailChimp •Shopify •Canva •Premier Pro •WordPress •Strapi CMS System •Sprout Social •SEM Rush •Mac or PC